A JV giveaway event is a site setup by online marketers who agree to make use of their lists to help build the subscriber lists of all the members taking part. By participating in such an event each participant has the potential to grow their own subscriber list by taking advantage of the total power of all the other list builders who are taking part.

The way it works is each member of the JV giveaway contribute one or more free products along with their squeeze pages that they will utilize to collect new sign-ups. They then agree to email their opt-in list on launch day promoting the event and all the free products being given away by other participants.

Are JV giveaway events really a good way to construct my list fast? The answer to this question is: it depends on the situation. If you are producing your own JV giveaway event than it without a doubt is.
Even if you are inexperienced and the event is not so well run, you will expand your opt-in list by 100's if not 1000's of subscribers. Effective events may add to your mailing list many 1000's of new subscribers but you will need to really be awesome at it and have a reputation that pull in people. You will benefit greatly if you could find yourself a seasoned partner to run the event together.If you are registering for someone else to giveaway event as a contributor than you will build your mailing list.

Will it be dramatic growth? Again - it depends on the situation. If this is a well known event (running at the same time of the year for several years) and if you do good work with your submission (more on that later) then you can see 100's of new subscribers on your list. However, most of the JV giveaways I've seen are either run by inexperienced people or are run by "professional" event creators on behalf of others. Sadly, most of those are not so well run and the results for contributors are way worse than one could hope for.

Conclusion

JV giveaways are one way of building your mailing list. Use them well and you will benefit.

Use other ways to build your list as well; don't rely on JV giveaway events alone.

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