Archive for October, 2009

How Adsense Changed Lives

Even if you have never made a cent with Adsense ™, it still has changed your life forever.

If you can recall life before Adsense you will remember a world in which most of your information came from few sources. At any given point in the United States you could expect to be exposed to only a handful of television and radio stations (probably owned by the same company) and one or two local daily news papers plus as many national magazines as you had ordered.

That was the way it was as you were growing up and the way it was essentially before you born, for your mother and father as they were growing up (with possibly the amount of television stations difference, depending on your age).

Why hadn’t things changed for such a long period of time?

Publishing was expensive and getting national deep pocketed advertisers to offset the cost was difficult.

It was hard to compete as a start-up publisher and it’s was not just about the money. And the following is part of the reason why.

Did you ever think about how powerful companies with solid reputations lend credibility to the content they are shown next to?

Imagine picking up a magazine and flipping through it at a doctors office. The first things that will catch your attention are the advertisements. If you are familiar with the ads you will probably read it.

Studies have shown that when readers are shown content, surrounded by ads to products they know and trust, they immediately draw conclusions that the content is also relevant to them.

A start up publication even when publishing cost were as low (as they where on the Internet back then) would have killed for a chance to land big name advertisers to lend that physiological boost to his or her publications.

That’s what Adsense did.

Adsense blew the old world completely apart. They made it possible for everyone to have national ads on there publications.

Thus thousands of new sources of information sprung up. Advertisers then had many more opportunities to bring there message to the public.

As more and more opportunities to bring the message out for advertisers became available, the old media’s had to drop its prices for advertisers, as profits fell so did the old media.

The old media will never be able to recover and we will forever be given more access to more avenues of information thanks to Adsense.

We are also guaranteed that every portion of our lives and every form of human communication in the future will also carry some form of advertisement with it.

Read more about “The ADSENSE ™ RESURRECTION” and why Adsense is Far from Dead in our Free Business Report.

Success!
Fred Lotgering


Mobile Phone Apps And A Lot Of Hot Air

Is it illegal to create your own mobile phone apps?

Apple would like you to think so, judging by the diligence with which they are going after people who create rival mobile phone applications for the 65,000-plus apps already populating the iPhone App Store.

In order to install these apps, you see, your iPhone has to be jailbroken. Apple has made quite a stir with its claims that jailbreaking phones is illegal. They’ve tried to back this up by claiming that jailbreaking causes everything from crashing cell towers, drug dealers running wild and threats to National Security.

It all started when an organization called the Electronic Frontier Foundation (EFF) requested a Digital Millennium Copyright Act (DMCA) exemption last year to allow iPhone users to run software that has not been authorized by Apple.

While there’s limited evidence that jailbroken phones can cause more spamming, we haven’t yet heard of any international terrorist rings ganging up with the drug dealers, and the nation’s cell towers seem to be in the same annoying state as ever.

But Apple is right in one respect: Doing anything that violates genuine existing copyright is definitely illegal.

But legally, does that copyright really exist, if the EFF can ask for an exemption? A copyright is a copyright, isn’t it? (What’s this “exemption” stuff?)

Meanwhile, the arguments in the forums rage one: “But what if you create your own app from scratch?”

Ah, but it’s an app for Apple’s particular handheld.

Does this really constitute copyright infringement?

That’s like saying it’s a copyright infringement if you write a little program that runs on your Compaq Deskpro. Well, hey, it also runs on your buddy’s Hewlett Packard, your mom’s Dell… does this mean your program violates Compaq’s copyright protection?

The lines blur between the hardware, the operating systems and the digital property.

True, the Apple OS is unique, but didn’t they open the door to this sort of problem when they allowed cross-computer compatibility with Microsoft-based PC’s?

The truth is, we could argue the legality of mobile app creation for Apple iPhones till the cows give up and migrate in droves to Argentina – but it doesn’t change the basic fact that Apple is highly resistant to anyone installing an app they didn’t personally create (and sell).

(And you thought Microsoft was the only one interested in monopolies?)

One thing you will speedily find out – many of the money-making “create your own iPhone Apps” links on the net have recently been disabled and removed, leaving behind notices like: “This site is no longer in service, or has been disabled due to a terms of service violation”.

That’s what you risk, if you try to distribute the app you created (or information on how to do it) over the net.

Instead of complaining about users making their own apps and trying to scare us all with rampaging terrorists, Apple would do better to feverishly start taking notes.

Or better yet, create a “Create Your Own App” app, with options users can customize.

The bottom line remains, if the apps people really want aren’t available, then users will create the mobile phone apps they want. Especially a generation used to instantly accessing any fact floating around the galaxy, to whom freedom of expression is the only absolute right.

And besides, breaking a thing to put your personal stamp on it and make it your own seems to be just part of human nature.

`Exploding Fart’ apps, and all.

Fred Lotgering
LotCon Biz Solutions
Profit from Mobile Websites


Home Office Products Website Revised

Our Home Office Products Website have been updated with different subjects of interest:

Starting a Safe Home Office Internet Business
A 7 Days Crash Course on Running a Safe Online Business is offered free. Read more…

Finding a Business Niche
The word ‘niche’ is defined as: “A special area of demand for a product or service”. ‘Marketing’ is defined as: “The opportunity to buy or sell”. If you put the two words together, Niche Marketing means buying or selling a product or service in a special area of demand. Different resources are offered. Read more about finding niches.

Starting a Business Blog (packaged with Business Branding)
Afraid of starting a blog yourself? Have no time to do this? We have the solution for you! LotCon offers Turnkey Business Blog packages including Business Branding for just a low monthly rate. A package will be available to meet your needs. For a quick summary: LotCon Business Blogs We are able to deliver this through our specialized branch in Brazil.

Business Tools
12SecondCommute is an online tool and opportunity center unlike anything else on the Internet. It is being designed and built for everyone who wants to live their dream working online from home. Twelve Second Commute is your online tool and opportunity center that will make a positive difference in your life and success online. 12SC includes all the business tools and resources you need in one easy to use account. Read more about 12 Second Commute Business Tools.

Building A Virtual Corporation
Today, no company is successful without understanding that going virtual is vital in creating a dynamic, profitable venture. One of the beauties of a virtual corporation is the ability to work right from your home. No more driving to and from work, no more punching a clock, no more corporate schmoozing! The freedom of a virtual corporation is limitless – as long as you’re willing to work at it. Read more about Virtual Corporations

Internet Copyright

Protect Your Content And Avoid Infringing On Others. An accidental copyright violation on your part can result in disaster. Web pages taken down, cease and desist letters, embarrassment and even lawsuits are possible! Trying to protect your rights without really understanding them just doesn’t get the job done. It’s incredibly inefficient and risks serious mistakes. Read more about Internet Copyright

Business Branding
Branding is about the business and how a business is different from the competitors. The purpose of a brand is to distinguish yourself from your competitors. Once you make a distinguishing impact then an advertising campaign can be much more effective. Read more about Business Branding

Trademarking
A trademark is a distinctive signature, sign or saying that in some way depicts a specific company. It is used to identify a product, a service, or an event for a specific organization. It is used to help that organization stand out from others. Read more about Trademarking

Mobile Websites
How ready is your website to leap into the mobile arena? Would you cringe with embarrassment, or glow with pride? The first thing you’re going to learn is whether or not your website passes or fails the Mobi test. If you’re like the average pre-mobile web designer (amateur or professional), your web site will promptly fail in at least 10 or 11 areas. How? Read more about Mobile Websites.

Teleseminars & Webinars
The use of virtual technology has made a powerful impact within the online sector. Trends show that many businesses, both online and offline are using the advantages of available technology to promote their business and gain customers. Both teleseminars and webinars are powerful web marketing tools that have the potential to skyrocket any business idea. Read more about Tele-Seminars and Webinars

Much more to come soon…

Fred Lotgering
LotCon Biz Solutions


Tips for Using Google Adsense

Like anything else, you’ll get out of Google Adsense what you put into it.

The following optimization tips can help you grow your Google Adsense dollars:

Write interesting content and write every day.

Have more than one site. The more sites you have, the more ads have the potential
to get clicked.

Set up channels and monitor your statistics across all sites. If one site is performing
poorly, consider changing the content or the ad layout. Experiment!

Change the ad layout and notice which layout works the best for you. There are
many different layout options and there’s no way you can know going in which
one will perform the best.

If you’re blogging, writingup.com has a list of profitable topics. They state that
you don’t have to write on those topics but you might give it a try or at least plug
some of them in to the search engines.

Google different key words and phrases and notice how much and what kinds of content and ads you see.

Don’t be afraid to ask questions.